The Association of European Steel Producers commisioned this site as a showcase for their members steel packaging products. Design-wise, a very attractive website utilising unique hand-drawn imagery, and also a technically very sophisticated website, being database driven throughout, allowing new product content to be dynamically uploaded and incorporated into the site without any need for operator knowledge of web prog amming. The site also automatically tracks and reports visitor activity, provides advanced site search facilities, and browsing of product data from multiple viewpoints.